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CAMPAIGN: IT'S A NO BRAINER

ISSUE

The Robin Hood Tax

 

OBJECTIVE

To take the Robin Hood Tax idea to the streets and popularise the issue in a provocative manner to attract a contemporary/youth audience.

 

SOLUTION

Graffiti artists were invited by Mutate Britain to participate in a Robin HoodTax graffiti exhibition in East London. dr. d designed a massive mural titled, “It’s a No-Brainer” which caused a media stir on launch day.

 

Supporting celebrities included Bill Nighy, Noel Clarke, Joe Dempsey and Tom Felton who came down to draw media and blogger attention to the work.

 

Collaborators: 

Hannah Cameron, Mutate Britain (Jack Lomax & Garfield Hackett), dr.d and The Robin Hood Tax coalition.

 

Bill Nighy graffitti image - very cool